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Maximize sales throughout your entire branch with Honeywell's merchandizing and display items. Studies show that the majority of purchase decisions are made at the point of sale. See how you can maximize sales throughout your showroom or branch.
Counter Attack - Over 70% of big box purchase decisions are made at the point of purchase. Increase awareness of new products through easel cards, posters and other signage. Point of Reference - Be sure to utilize all of your available counter space with counter mats, which allow you to highlight new products and/or provide part numbers and product information. Demonstrate - Use product demos to engage and educate customers.
Capture customer attention before they even hit your sales floor through open/closed signs, posters, banners, floor mats and shopping baskets.
Demonstrate - Use product demos to engage and educate customers. Encourage interaction - People are more likely to purchase a new product if they can touch it. Encourage interaction through product demostration units and displays.
Maximize Space - Space is usually tight in most showrooms and sales areas. Honeywell helps you maximize your space through showroom displays, literature racks and floor stickers. Right is Might - Because of ingrained cultural behavior (driving), people often turn to the right when they enter a store. Place high-margin products to the right of your showroom entrance.
Call Out Products - Customers are often overwhelmed by the variety and quantity of different products on shelves. Sign holders, acrylic sleeves, header cards and wire trays help to call out certain product features and benefits. Product Placement - Studies show that people buy products that are easy to see, so placing products at eye level or slightly below can help. Left to Right - Organize products to match how people shop. Research shows that people walk to the center of a category and shop f